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Spotlight: Market Research

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Featured Video

Exploring the Growth of the “Coffee And” Segment

As a move towards the "functional" grips the beverage sector, how might this trend shape opportunities for specialty coffee products and consumers?

Jim Watson explores the current market categories and trends in the US, specifically the growth of the "coffee and" segment.

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25 Feature

ESG for You and Me

For organizations striving to understand where profitability intersects with non-financial factors, the term ESG may be just as familiar as sustainability. KELLEM EMANUELE offers an ESG primer tailored for the coffee industry. →

 

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An Obsession with Authenticity
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An Obsession with Authenticity

What are some of the different ways packaging helps to construct different types of authenticity? And why is it so important to consumers?

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The Vocabulary of Flavor
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The Vocabulary of Flavor

Understanding the difference between consumers’ and professionals’ flavor vocabularies has greater implications in a world with more hurdles to selling coffee.

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Square x SCA Coffee Report
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Square x SCA Coffee Report

Square worked with the SCA to learn how independent coffee shops in the US are pivoting amidst a global pandemic in 2020.

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Yannis Apostolopoulos on COVID-19's Market Impact
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Yannis Apostolopoulos on COVID-19's Market Impact

How did COVID-19 affect market shifts at the start of the pandemic, and what implications does this have for the future? SCA CEO Yannis Apostolopoulos shares a snapshot of the facts at hand to help businesses to make informed decisions.

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Pivoting to Online Sales
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Pivoting to Online Sales

Hear from experts in online commerce, including platform developers and coffee companies with strong online sales.

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NEW Market Research

The 2019 US Coffee Market Overview

Periodically, since 2009, the SCA has published a US Coffee Market Overview, focused on the retail value of coffee in the US and the places where it is consumed →