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Spotlight: Market Research

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Featured Video

Exploring the Growth of the “Coffee And” Segment

As a move towards the "functional" grips the beverage sector, how might this trend shape opportunities for specialty coffee products and consumers?

Jim Watson explores the current market categories and trends in the US, specifically the growth of the "coffee and" segment.

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25 Feature

ESG for You and Me

For organizations striving to understand where profitability intersects with non-financial factors, the term ESG may be just as familiar as sustainability. KELLEM EMANUELE offers an ESG primer tailored for the coffee industry. →

 

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The Vocabulary of Flavor
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The Vocabulary of Flavor

Understanding the difference between consumers’ and professionals’ flavor vocabularies has greater implications in a world with more hurdles to selling coffee.

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Square x SCA Coffee Report
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Square x SCA Coffee Report

Square worked with the SCA to learn how independent coffee shops in the US are pivoting amidst a global pandemic in 2020.

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Multisensory Perception of Flavor
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Multisensory Perception of Flavor

Assistant Professor of Food Science QIAN JANICE WANG shares the results of a live experiment conducted at Sensory Summit EU in February 2020.

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Design Trends
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Design Trends

Hundreds of submissions to Design in Coffee give the SCA a unique insight into the biggest trends sweeping design practice in specialty coffee each year.

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Understanding Specialty Coffee Consumers: Adopters vs. Supers | 25, Issue 1
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Understanding Specialty Coffee Consumers: Adopters vs. Supers | 25, Issue 1

In the first quantitative study of its kind, two categories of specialty coffee consumers emerged—“Supers” and “Adopters.” It’s clear that the messages, products, and experiences which appeal to Supers don’t resonate with Adopters, the group with the greatest potential for growth and where the majority of the opportunity lies for retailers.

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Are We in a Bubble? | 25, Issue 5
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Are We in a Bubble? | 25, Issue 5

Crowded coffee spaces and firework acquisitions are making the specialty coffee industry nervous enough to start using the word “bubble.” But are we really in one?

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Benchmarking Your Business |  25, Issue 6
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Benchmarking Your Business | 25, Issue 6

Learn about the valuable series of ratios – financial ratios – that help coffee professionals understand and develop best practices to keep their roaster/retailer business healthy and financially sustainable.

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Driven by Data
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Driven by Data

Financial service companies are in a unique position to uncover trends within the global coffee industry. What do hundreds of millions of anonymized transactions collected in coffee shops around the world have to tell us?

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NEW Market Research

The 2019 US Coffee Market Overview

Periodically, since 2009, the SCA has published a US Coffee Market Overview, focused on the retail value of coffee in the US and the places where it is consumed →